Gift Commerce platform and solutions for large retailers

Gift Commerce Platform

Loop Commerce offers the only end-to-end Gift Commerce platform built to fit the complicated needs, infrastructure and processes of enterprise retailers. Our platform has been developed over several years with significant investment in R&D and is currently powering gifting for multiple billion dollar retailers.

  • The only platform with the depth and sophistication to handle the complexities required to sell, process, deliver and redeem gifts.
  • Rapid Time to Market

    Track record of bringing multi-billion dollar retailers live within 4 weeks. No disruption to current roadmaps and minimal resources needed on the retailer side.
  • Zero Integration

    No changes required to your website, OMS, payments, accounting or inventory systems and processes. No APIs are required to integrate, but they can be leveraged if available.
  • Secure

    Full enterprise security, leveraging 2-factor authentication, role-based access control, encrypted PII data, and PCI Level 1 compliance to protect you and your customers.
  • Adaptive

    Fully instrumented to provide real-time performance metrics. Comprehensive A/B testing, reporting and funnel analysis capabilities for data-driven optimization.
  • Fast & Powerful

    Delivers industry leading performance. Architected with extensive use of CDNs and edge caching. Zero negative impact on your site's performance.
  • Real-Time Monitoring

    Automatic real-time monitoring and reporting for service availability, performance and user experience issues. Machine learning to discover trends and anomalies.
  • Always-On

    Cloud-based elastic architecture provides infinite scalability and reliability even during peak periods. Zero downtime updates and deployments.
  • End-to-end

    Ongoing enhancements and new features such as registries, group and social gifting and in-store experiences provide end-to-end gifting solutions for retail partners.


Leveraging the Loop platform, GiftNow combines the emotion and thoughtfulness of a chosen gift, the flexibility of a gift card, and the convenience of online shopping. The unique GiftNow digital gifting experience, customized to match the retailer’s brand, eliminates the hurdles in the gift-shopper’s path to conversion.
  • Shopping

    • Optimized user shopping experience
    • Any product can be sent as an e-gift
    • Fully skinnable UI to match your brand
    • Send gifts without knowing size, color, model or delivery address
    • Easily preview the recipient’s experience
  • Checkout

    • Sales tax and shipping charges are sophisticatedly estimated without knowing the recipient’s shipping address
    • Funnel optimization ensures high conversion rates
    • Loop provides complete support for price and inventory changes (between time of purchase and redemption)
  • Delivery

    • E-gifts are delivered within minutes or at a future date scheduled by the sender
    • To fulfill user expectations from a real gift, pricing information is hidden from the recipient
    • Virtual gift box, custom greeting and additional personalization options deliver a beautiful experience
  • Redemption

    • Recipients are directed to your online store to select the size, color, and style/model of their perfect gift
    • They can accept the gift or virtually exchange for a different and potentially higher-priced product before anything ships
    • Unlike a gift card based solution, no need to add to cart, checkout or enter a gift card code to redeem
    • Recipients enter their delivery address and can send a custom thank you note to the sender

Loop Service Add-Ons

  • Loop Fraud Prevention

    Leverage Loop’s complete end-to-end protection to maximize sales while optimizing the customer experience. Loop can handle all risk management components of e-gifting.
  • Loop Data & Insights

    Provides actionable insights and recommendations based on in-depth analysis of the behavior of customers in your store and across the entire Loop Network. We continuously build and analyze an incredibly rich behavioral data set that can be used in aggregate as a tool to help you drive continuous improvement. You benefit from the knowledge and reach of our network effect.
  • Loop Customer Support

    Tiered support levels including Tier 1 support for consumers and Tier 2 support for retailers. We offer both email and phone support based on retailer and consumer needs.
  • Loop Marketing & Services

    Leveraging Loop’s marketing best practices and experience from working with top retailers to help you increase sales, drive customer acquisition, increase conversion rates and ensure customer satisfaction.

Why Loop®

  • Implemented and used today by some of the world's top retailers and brands, Loop's e-gifting platform and solution is the only one that combines all the benefits of product-based e-gifting with all the elements consumers demand from traditional gifts - converting shoppers who seek to purchase gifts.

    With 3+ years of significant investment in R&D, and backed by PayPal and key executives in the industry, Loop offers the only end-to-end gifting platform that was built from the ground up to fit the complicated needs, infrastructure and processes of large-enterprise retailers.

    Loop's zero-integration implementation has been accomplished in under 4 weeks with multiple multi-billion retailers.

    Read our testimonials to see what industry executives and customers are saying about Loop.

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